Client  Recon Jet

Category  Sports Tech

Services  Industrial Design, UE, UI

Awards   A  Award      Country  Canada 

Recon Jet is the first heads up display sports sunglasses that enables runners and cyclists to get realtime performance data near to eye. A micro display below the user’s eye provides useful information, such as speed, distance time and other relevant metrics.

Real time performance data

We worked closely with Recon to create a great holistic user experience for cyclists and runners that would enable them to get relevant statistics near to eye without having to look around for data. Because the market had a very focused set of requirements, we were inspired to make the design of the glasses more distinctively sporty.

Face first

Because we were putting technology on your face we had to be very intentional about keeping the design as friendly as possible and keeping the footprint of the electronics as small as possible.

Aggressive styling

We created a form that balances being both technical and minimal. The main audience of this product was both athletic as well as curious and open to how new technology could improve their life.

Versatile design

The design is not only worn when exercising but can also be worn during day to day activities that benefit from extra data like when you’re at the grocery store and you just want to take a quick look at your shopping list to see if you forgot something.

Real time performance data

We worked closely with Recon to create a great Holistic User Experience for cyclists and runners that would enable them to get relevant statistics near to eye withouth having to look around for the data. Because the market had a very focuses set of requirement, we were inspired to make the Industrial Design more distinctively sporty.

Face first

Because we were putting technology on your face we had to be very intentional about keeping the design as friendly as possible and keeping the footprint of the electronics as small as possible.

Aggressive styling

We created a form that balances being both technical and minimal. The main audience of this product was both athletic as well as curious and open to how new technology could improve their life.

Versatile design

The design is not only worn when exercising but can also be worn during day to day activities that benefit from extra data like when you’re at the grocery store and you just want to take a quick look at your shopping list to see if you forgot something.

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